The Marketing Cycle—The Dynamic Payoff of Knowing When you should Market (17 Jun 2007) Effective marketing means a constant flow and a minimum of seven points of contact during the year. However, for a dynamic payoff to your efforts you need to analyze what you are offering and when to ...
Testing - The Secret to Internet Marketing Success (08 Jun 2007) Testing is the cornerstone of successful online marketing. All of the world's greatest marketers achieve the results they do because they understand the power of testing and they test everything. Som...
The importance of Search Marketing (08 Jun 2007) In the past years the Internet has become increasingly popular and is now an essential part of our daily life. With its popularity steadily increasing companies realised this new and untouched opportu...
Increasing Sales Through Strategic Internet Marketing (08 Jun 2007) The Internet has now become an important medium for product and service advertisements. Almost every company that can afford print, radio and TV advertisements have also ventured into placing ads on ...
Mortgage Marketing, 5 Tips to Live By. (23 May 2007) Five old school marketing concepts with a fresh twist to help market you and your mortgage business.
Why people fail in affiliate marketing (23 May 2007) Affiliate marketing looks easy to do, but in reality it is a little trickier than people realize. One of the main reasons for failure to make profits in Affiliate marketing is lack of dedication and w...
JumpStart Your Marketing Checklist (23 May 2007) One thing I've found in my many years of entrepreneurship is that smart marketing is the key to success. The following 8 items are what I consider a good small business start up checklist.
Perhaps we have over complicated our marketing programmes? (22 May 2007) P & G wished to evaluate an advertising technique and asked that Dr. N.Roberto, Coca-Cola Foundation Professor of International Marketing, to evaluate over $10 million of independent research examinin...
Marketing Insight - How to Double Your Response in Google Adwords (22 May 2007) 95% of advertisers make a huge mistake. Google works very differently from other search engines concerning pay per click campaigns. Outlined in this article is the #1 mistake that costs advertis...
The New Wave of Internet Marketing (22 May 2007) I just recently read some more data that shows that internet marketing is going to become increasingly harder to make money at in the very near future.
Some Thoughts on Services Marketing (20 May 2007) During the service encounters, when disagreements arise from problems and solutions, customer satisfaction is compromised. This highlights the importance of understanding behaviours and the types of e...
Predicting Marketing’s Future at the Dawn of the Age of E-Commerce. (20 May 2007) At the turn of the new century, with the new Television Advertising Channel with its varied Television Advertising Games we'll know which half is wasted-and so will our Clients-because every visit to ...
Educating, Marketing and Treating with Integrative Manual Therapy (15 May 2007) Integrative Manual Therapy marketing expert, Ralph Havens, recommends that physical therapists and massage therapist practicing complementary medicine, give free seminars which help the client become more self sufficient. People like to be able to help themselves when it comes to feeling better and functioning better. Want to develop your practice? "Helping you, help yourself"" seminars, giving clients a reason to hope, and working towards common goals will grow a practice.
Using Email Marketing As A Business Strategy (15 May 2007) The percentage of internet users having a business/personal email account is about 90% Unites States. Internet businesses are very different then traditional businesses, many times you don't speak or see the customers you only deal with them through the internet. Many types of Internet advertising don't work as well as they once did. Your most valuable asset is a list of people who have given you their permission to email them periodically. Using email confirmation is a g...
Easy, Effective Marketing For Your Home Business (15 May 2007) One of the keys to a successful home business idea is promoting it as thoroughly as possible. There are many ways to market your home business idea, and they do not have to break your bank. One of the first actions you should take with your home business idea is to make business cards and a professional letterhead. These are an affordable and easy way to remind others about the presence of your home business idea. Next, you will want to network with as many people a...